Open house registration form fields

Every registration record should be tied to one property and one open house date. That sounds obvious until paper sheets from three weekends end up in the same folder.

At minimum, I want the property address, open house date, agent name, and source. If the visitor scans a QR code, the property should already be attached before they type anything.

The public form should be fast enough to complete at the door.

My baseline fields:

NAR says someone simply attending an open house on their own does not need a written buyer agreement just to tour. It also says the hosting agent is not required to enter a written agreement with those visitors only because they attended.

That does not replace state law or brokerage policy. It does make the agent-status field useful. A represented buyer, an unrepresented buyer, and a neighbor should not all go into the same follow-up path.

I would not ask questions about household makeup, protected traits, or who the visitor thinks belongs in the neighborhood.

HUD's Fair Housing Act overview lists protected categories including race, color, national origin, religion, sex, familial status, and disability. The registration form should stay focused on the property visit, buyer intent, and next step.

I would not ask for Social Security numbers, detailed income, loan documents, or a full buyer questionnaire on the registration form. That information does not belong on a casual open house check-in page.

If the visitor wants help after the event, the next step can be a buyer consultation, lender introduction, or brokerage-approved intake form. The registration form should capture enough context to route the follow-up, not collect every detail at once.

A phone number is useful for one-to-one follow-up, but I would not treat it as permission for automated text marketing.

FCC guidance on unwanted robocalls and texts emphasizes prior consent and the right to revoke consent. If the brokerage wants text consent, the form should say that clearly and store the consent record with the lead.

The QR version is cleaner because it writes the lead directly to the property. Paper is still useful when the room is busy, the phone signal is poor, or the visitor does not want to scan.

I would keep the printed registration form beside the QR code, then move paper entries into the same lead list after the event. One open house should not create two disconnected follow-up systems.

The free version should generate a printable open house registration form for one property.

The paid version should turn the same fields into a property-specific QR form, attach each visitor to the property, and make follow-up/export/seller reporting work from the same record.